Constant Contact recently released one of our first release planned and executed with the Scaled Agile Framework (SAFe), known externally as our Toolkit release. There will be a future post about some of the lessons learned from that experience, We see major release as an opportunity to do a retrospective on our process. This post […]
Posts by Giles Phillips
Did You Get My Message?
October 14, 2013 by Leave a Comment
We all know that mobile technology has been a tremendously disruptive force, transforming the way we interact and engage. For marketers, this shift means that traditional strategies for customer engagement, experience design, and messaging must evolve. Innovative messaging will be key for effective marketing in both web and in-product experiences. To effectively engage customers, marketers […]
